Web analytics

Who is visiting your website? How do they find it? How much business do you generate on your website? How many bookings? What is the average value of a booking from your website? What are the sources of traffic of your website? Which pages do users visit most?

All this information can be obtained through a good web analytics system.

Babotel will help you to choose the most appropriate tools to suit your needs and where there is already a web analytic system in place, we will help to improve it and ensure correct information is obtained.

Some of the information that can be obtained is: number of visits, most popular pages, clients segmentations by time or geographic location, source of traffic by websites or by keywords and so on..

Babotel specialises and excels in tracking, analysis and reporting for all your online marketing campaigns. We will provide you with a report with the most important information allowing you to see in detail your performance and your results. Based on the data, Babotel will be able to suggest changes to your online marketing campaigns and to your website. We may need to build new landing pages or change the layout of your website. Our focus will always be on Return On Investment.